.jpg)
Mr. Ashish Kukreja, CEO of Homesfy and mymagnet.io, comments on the occasion of Akshay Tritiya, "Rooted in tradition, Akshay Tritiya today offers homebuyers a rare convergence of emotional significance and financial advantage.
The real estate industry has seen a surge in demand YoY, favoured by attractive offers from developers such as gold coins, cashback and reduced interest rates from financial institutions. Coupled with favourable economic indicators, such as additional tax rebates and a reduction in repo rates, the environment is highly conducive to home buying. For aspiring homeowners and investors, the festival brings enhanced value, optimism, and a strong foundation for long-term asset growth. It is always advisable to consult with a trusted advisor to get a comprehensive overview of all available opportunities and make a smarter choice."
Home Demand Is Rising With the Season
Festive periods like Akshaya Tritiya typically see a spike in home enquiries and bookings. With developers rolling out timely offers and flexible payment plans, many fence-sitters are fast-tracking their buying decisions. Cities such as Mumbai, Bengaluru, and Pune are witnessing strong upticks in both residential launches and demand, a sign that the aspirational Indian homebuyer views this season as the right moment to act.
An Asset That Works for You
Unlike idle gold, a home can serve immediate functional needs or generate long-term income, making it the perfect fit for your portfolio. Beyond appreciation, real estate offers dual benefits through monthly rental income and tax deductions. A 30% standard deduction on rental income makes it an attractive option for those building wealth through passive streams.
Support from the Government, Stability for You
The Indian government continues to provide strong policy support to the sector, from schemes like Pradhan Mantri Awas Yojana to REITs and rental housing reforms. The sector is also being cleaned up through regulatory changes like RERA, making it more transparent and buyer-friendly than ever before.
A Symbol of Legacy and Identity
Homeownership is one of the most powerful symbols of security, identity, and achievement in Indian society. Especially for young buyers and first-time homeowners, investing in a home during Akshaya Tritiya marks a deeply personal milestone — blending emotion with aspiration.
This Akshaya Tritiya is not just about making a purchase; it's about laying the foundation for a secure and prosperous future. With emotional meaning, cultural relevance, and strong market conditions coming together, the festival is emerging as a catalyst for confident homeownership. Whether you're buying your first home or expanding your investment portfolio, real estate this season offers more than just an asset. It offers lasting value, purpose, and potential.
