Sony India has announced the launch of its latest BRAVIA XR MASTER Series A95L OLED TVs, powered by the next-generation Cognitive Processor XR™ and featuring a new advanced OLED panel. Available in 55-inch (139 cm) and 65-inch (164 cm) screen sizes, the new A95L series delivers an immersive viewing experience designed to replicate real-world depth, contrast, and color accuracy.
The Cognitive Processor XR™—inspired by human perception—analyzes and enhances images and sound in real time to produce lifelike visuals and clear, dynamic audio. The XR OLED Contrast Pro technology boosts color brightness by up to 200% compared to conventional OLED TVs, while XR Triluminos Max™ expands the color palette for vibrant, realistic hues and textures.
The new series also offers HDMI 2.1 compatibility with features like 4K 120fps, Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM), and Auto HDR Tone Mapping, making it a powerhouse for PlayStation® 5 and next-gen gaming. Users can access gaming features easily via the new Game Menu, which includes adjustable crosshairs, screen size controls, and black equalizer options for enhanced gameplay.
For movie lovers, the BRAVIA CORE app comes preloaded, offering up to 10 redeemable blockbuster titles and 24 months of unlimited streaming, including IMAX® Enhanced content at up to 80 Mbps Pure Stream™ quality.
