SANVT Ceramik is a young and visionary brand from the tile
industry veteran Tapan K. Jena, who has been part of the Ceramic industry for over
three decades. Sanvt Ceramik has launched it’s very first and intriguing Brand
Campaign “Choice Itni, Aapki Imagination Jitni”. Actor and presenter Sushant Singh
has come on-board as the face of SANVT Ceramik‟s new campaign. The company has a
wide range of products to offer. In a quirky and fun Ad Commercial, Actor Sushant
Singh emphasizes on the diverse variety of tiles that SANVT has to offer by comparing it
to an elaborate food menu at a restaurant. Sushant is seen highlighting the fact that
SANVT Ceramik caters to every different situation and need for ceramics; whether it is
for your bathroom, living room, offices, ATMs, gardens, pools and every and any
residential or commercial space.
Tapan K. Jena, Founder and Director, SANVT Ceramik says, “We are solemnly
dedicated to building this brand and taking it to great heights and we are very happy to
announce that we have roped in Sushant Singh as the face for our Brand. Sushant has a
diverse body of work and has seamlessly amalgamated with every character that he has
portrayed and infused life in all of them very beautifully, making them memorable
forever. This resonates with our brands philosophy and traits and hence we found
Sushant to be our exemplary match in what the brand represents. The brand will be
seen investing significantly in digital campaigns and will be targeting social media with
high efficacy towards their target audience. Additionally, they will also be investing in
ATL activities, having already partnered with radio channels.
“SANVT Ceramik is a one stop shop for all your interior decor needs. The company
offers tiles of all kinds, like the new ad says, all styles, shapes and sizes along with a
multitude of magical concepts for every different space. SANVT is a brand that radiates
with style and perfection, a place where I would go myself if I wanted to get my house
done and it‟s great being the face of this master brand,” said Actor Sushant Singh who is
known for his roles in Films like Jungle, The Legend of Bhagat Singh and Lakshya.
Recently he is being much appreciated for his performance in the Sony Liv webseries A Simple Murder.
The entire campaign was conceptualised, strategised and executed by Bubble
Communication.
