HungerBox, a leading foodtech platform, has partnered with Great Lakes Institute of Management to launch 'Bin to Bite', an innovative sustainability campaign aimed at promoting responsible waste management and recycling on campus. This initiative transforms recyclable waste into rewards, fostering a culture of environmental responsibility among students and staff.
The campaign kicked off with a Mega Launch Event featuring a sapling plantation ceremony led by institute leadership and collection stalls for various waste categories, including paper, plastics, e-waste, and metals. The first 100 participants received vouchers redeemable on the HungerBox app, while others were awarded goodies like saplings and snacks. All contributors received certificates, reinforcing their commitment to sustainability. Periodic collection drives will continue monthly or bi-monthly at canteen, hostel, and library kiosks, accompanied by awareness activities like quizzes and talks.
Mr. Sandipan Mitra, Co-Founder & CEO of HungerBox, stated: "At HungerBox, we believe technology and sustainability can go hand in hand. Through our partnership with Great Lakes on the 'Bin to Bite' initiative, we're taking this belief beyond digital cafeteria management—towards building a culture of responsibility and conscious living. Together, we're making small but meaningful changes that reduce waste, promote recycling, and inspire communities to care for the environment."
Col. Ranjan Prabhu (Retd), Director Administration, Great Lakes Institute of Management, stated: "At Great Lakes, we see sustainability not as a choice, but as a way of life. With our 'Bin to Bite' initiative, we're making it easy for students and staff to turn the everyday act of recycling into a habit that truly matters. Each piece of waste that gets recycled is more than just trash kept out of a bin—it's a step toward saving resources, cutting down waste, and keeping our surroundings clean. Our goal is simple: to build a campus that doesn't just talk about sustainability but lives it and carries this spirit forward and shapes a future where caring for the planet comes naturally."
The campaign is expected to significantly reduce campus waste sent to landfills, conserve natural resources, and instill lifelong recycling habits. Great Lakes strengthens its reputation as a sustainability-driven institute, while students gain practical insights into the circular economy. Post-event impact reports will highlight collected waste volumes and environmental benefits, sustaining motivation across the campus community.
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