Kansai Nerolac Paints Ltd. has constantly engaged with its audience to underline the importance of being careful in the current Covid-19 situation. With Father’s Day and International Yoga Day around the corner, Nerolac has launched an engaging contest, #NerolacYogawithDad, as an extension of its latest brand campaign #AajCarefulTohKalColourful. Through the initiative, Nerolac urges citizens to encourage their fathers to kickstart their fitness journey for a healthy and bright future! This is the fourth extension in the campaign’s ongoing series.
The initiative encourages participants to post a picture practicing Yoga with their father across social media platforms including Facebook, Instagram and Twitter with the hashtag #NerolacYogaWithDad.The winning entries will feature on Nerolac’s social media page.
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