IIFL Securities, one of India’s leading broking and advisory firms has appointed Mr. Sandeep Bhardwaj as CEO- Retail Broking of the Company. In this role he will report to Mr. R Venkataraman, Chairman and Managing Director, IIFL Securities and Co-Promoter of diversified financial services group, IIFL. He will be based at Mumbai.
Sandeep was previously working with Angel Broking as the Chief Sales Officer and spent over a decade managing sales, revenue, and wealth management. Under Sandeep’s leadership Angel Broking achieved market share of over 17% with 16 lac client acquisitions (CDSL) in the last twelve months. Angel also achieved leadership position in B2B segment and became No.1 in acquiring registered authorized persons.
Sandeep was instrumental in driving digital transformation and change management as customer centric innovation being key driver. He has another decade of experience with Religare Finvest, Centurion Bank of Punjab, HDFC Bank and ICICI Group. Sandeep has done executive programs at INSEAD and Indian School of Business in the areas of leadership, marketing, analytics, and innovation.
Mr R. Venkataraman, MD, IIFL Securities Ltd., welcomed his appointment and said, “Sandeep, with his vast and varied experience in lending across multiple asset classes will drive our retail broking business to the next level of growth.”
IIFL Securities has over a million retail customers, over 500 institutional clients and is the No. 1 banker for Equity IPO over 2018-2020 period. It is also one of the pioneers in bringing technology-led innovations in the broking industry in India.