Fostering a culture of safe riding habits and responsible driving, Honda Motorcycle & Scooter India (HMSI) and Hyderabad Traffic Police celebrated the 8th year anniversary of its Traffic Training Park at Goshamahal, Begum Bazar, Hyderabad.
The celebration was held in the august presence of Mr. G. Harish (Inspector of Police and in charge, Traffic Training Institute) along with representatives from Honda Motorcycle & Scooter India.
Aiming to raise road safety awareness among the citizens, HMSI in collaboration with Hyderabad Traffic Police inaugurated the traffic-training park in Hyderabad in April 2015. Based on the mini-city concept, the traffic park simulates real road conditions like traffic signals, zebra crossings, and speed breakers.
Since its inception, HMSI’s road safety instructors have successfully educated nearly 1.77 lac people of Hyderabad- more than 1.17 lakh kids and nearly 60,000 new and existing riders (including both male and females) through its daily trainings for all age groups.
Speaking on the initiative, Mr. Vinay Dhingra – Senior Director, HR, Admin, IT & Corporate Affairs, Honda Motorcycle & Scooter India said, “Being a socially responsible corporate, HMSI constantly encourages safe riding practices to bring a positive change. Realizing the sensitivity of Hyderabad traffic, we inaugurated traffic-training park in the city in association with Hyderabad Traffic Police. Today, we are delighted to announce that the traffic-training park has spread road safety awareness to more than 1.77 lac people of the city. Road user behavioral changes are necessary to help reduce and prevent road collisions. With our training programs that cater to participants across all age groups, we will continue to instill more discipline among the citizens of Hyderabad to make them responsible road users.”
Honda Motorcycle & Scooter India’s CSR commitment towards Road Safety:
For Honda globally, road safety comes first. As announced in April 2021, “Honda will strive for zero traffic collision fatalities involving Honda motorcycles and automobiles globally by 2050”. Fulfilling its corporate social responsibility (CSR), HMSI has been promoting road safety in India since its start in 2001. Working towards the realization of Honda’s global safety vision, today HMSI’s road safety awareness initiative has already spread to more than 50 lac Indians. Its team of skilled safety instructors conduct daily programs at its 10 adopted traffic parks across India and 6 Safety Driving Education Centers (SDEC).
Not only this, all HMSI’s 1000+ dealerships across India spread road safety awareness. HMSI’s proprietary virtual riding simulator increases the risk-prediction ability of riders; while new customers too are given predelivery safety advise (PDSA) before they start riding at every dealership across India.
Additionally, ensuring that learning doesn’t stop in the new normal, HMSI started the digital road safety education initiative - Honda Road Safety E-Gurukul. Since its start in May’20, this initiative has sensitized more than 8 Lac Indians on importance of being aware & responsible road users.