Religare Health Insurance re-brands as Care Health Insurance
One of the state’s leading health insurance providers, Religare Health Insurance, which covers over 100 cashless healthcare providers in Jaipur and 400 in Rajasthan, has recently re-christened itself as Care Health Insurance. The company believes that while the world is becoming fast-paced, automated, and transactional, the personal human touch – the essence of ‘care’ – continues to remain cardinal and relevant.
Sharing details about the brand transition, Anuj Gulati, Founding Managing Director & CEO, Care Health Insurance said, “We’ve always believed that ‘Care’ lies at the centre of all that we do as a Health Insurance Specialist. From primarily ensuring the customers’ access to quality healthcare to broadening the spectrum of overall ‘Care’ beyond hospitalization, to include preventive health check-ups, wellness, doctor consultations, diagnostics, and home care. We have now transitioned to an identity that is a true representation of what we do best as an organization – Care. And from this is born Care Health Insurance.”
Ensuring that the brand change will not have any impact on its customers, he further added, “The objective of delivering ‘Care’ has been at the foundation of this organization which has so far settled more than 23 lakh claims and provides customers with a network of 11000+ cashless healthcare providers across urban and rural India. All aspects pertaining to our customers’ existing policies, such as policy number, health card, cashless network, customer care details, and claims & renewal processes, remain unchanged. We also continue to offer value-for-money products for every customer segment and ensure its servicing by technology-backed processes. So basically, everything about the organization remains the same, except the name.”
About Care Health Insurance
Care Health Insurance is a specialized health insurer offering health insurance services to employees of corporates, individual customers and for financial inclusion as well. With its operating philosophy being based on the principal tenet of ‘consumer-centricity’, the company has consistently invested in the effective application of technology to deliver excellence in customer servicing, product innovation and value-for-money services.
Care Health Insurance currently offers products in the retail segment for Health Insurance, Top-up Coverage, Personal Accident, Maternity, International Travel Insurance and Critical Illness along with Group Health Insurance and Group Personal Accident Insurance for Corporates, Micro Insurance Products for the Rural Market and a Comprehensive Set of Wellness Services.
Care Health Insurance has been adjudged the ‘Best Health Insurance Company’ once at the ABP News-BFSI Awards 2015 and again at the Emerging Asia Insurance Awards, 2019 & ‘Best Claims Service Provider of the Year’ – Insurance India Summit & Awards 2018. Care Health Insurance has also received the ‘Editor’s Choice Award for Best Product Innovation’ at Finnoviti in 2013 and was conferred the ‘Best Medical/Health Insurance Product Award’ at the FICCI Healthcare Excellence Awards in 2015, 2018 and 2019.
