Having a financial plan, or a goal can help people stay more focused & be more mature in the selection of an asset or a product to invest in. Maturity and horizon of investments, requirements of constant cash flow are some key factors that need careful thought process. Hence, financial planning is of great importance, says Kunal Khandelwal, Founder, ZoomStocks, in conversation with Rashi Aditi Ghosh of Elets News Network (ENN).
1.) Tell us about ZoomStocks and its
was created with the central theme of bringing a user-friendly platform for
stock market participants in India, connecting & empowering them.
Respectful of user’s time & choice, we have ensured a seamless, easily
navigable experience as they go about interacting with various features of
have tied up with vendors authorized with NSE, BSE, and MCX to provide the most
accurate, updated information to our users. Corporate updates, Market news,
Technical charts & other vital details that are staple diet of a market
professional, enthusiast, or investor, are all here. These details have been
presented in a visually aesthetic, easily comprehendible manner.
all, we have given the users the power to connect with one another, through our
social features, which range from exchanging ideas, reaction tools, personal
messaging, and sharing content on popular social media. Importantly, we are
bringing essential interactive features, in an inclusive manner, reflective of
the mass opinion, regarding choices of investments.
can also keep track of their investments by using our intuitive portfolio maker
& discover other top trending portfolios on ZoomStocks.
2.) Why is it important to plan the
arise in most unbeknownst fashion. Thus, a person who is aware &
methodically invests in good avenues stands a much higher chance of having
ready access to flush funds when an important need arises. Having a financial
plan, or a goal can help people stay more focused& be more mature in the
selection of an asset or a product to invest in. Maturity & horizon of
investments, requirements of constant cash flow are some key factors that need
careful thought process. Hence, financial planning is of great importance.
3.) How has digitisation revolutionized
investments in India?
has dominantly changed the manner, in which India’s diaspora went about
investing. Ready access to brokerage & trading platform, at a simple click
of a button, transfer of funds likewise, has made life manifolds easier for an
investor. With news & market data simply a click away, investing has become
lightning fast & frequent. Market participation has risen. All of this has
helped the investor to be in a much better-informed position, to take timely
4.) What technologies have you deployed
to streamline your services for consumers?
On the technology
front, we have adopted the latest development practices & coding
techniques, adopted by some of the world’s leading apps/websites, such as
Facebook, Twitter. For stationing of our product & delivery of the
services, we have availed of Amazon’s AWS platform.
Users can access
ZoomStocks on the web, mobile browser, or via mobile app.
5.) What role do social media play in
your service delivery?
have extensively covered global economies & stocks markets on Twitter &
Facebook since 2016. Tremendous efforts were undertaken, central aim being, to
bring crisp, timely global updates, which resonates, enlightens & assists
our user base in their investment journeys. We have succeeded to situate
ourselves as an unbiased, authoritative voice, as is reflected in the stature
of some of our users. As our core strategy, we will further amplify our
incisive content on these platforms going forward, and enhance our brand
6.) What are your plans for 2020?
2020, we want to focus on understanding the needs & experience of our users
& simultaneously improve our services to attain maximum user satisfaction.
We would also be bringing a new mobile app after gaining insight into user
journeys & feature interactions, to make the app more user-friendly.
Customer-centric as we are, we would also look to strengthen our ties with
various market figures to combine efforts towards users best interest.